Why should I have it and how do I get started?
Why should I have a Linked-In profile when looking for internships or graduate roles?
Linked-In profiles seem to be a 'must have' for those looking for job opportunities, but why is this?
Linked-In is often scoured by recruiters to check up on potential candidates or find candidates to encourage to apply. This is in order to see how you, as a candidate, are interacting with your business network, as well as understanding more about any achievements you may have.
Later in your career, once you have secured your first graduate role, linked in is a place for recruiters to head hunt you, potentially offering you a more exciting role, and it is where you can document your non-academic achievements in more detail than you would on a CV.
Why do I need to start one so early in my career?
This may seem early to start a Linked-In profile, however there are a lot of advantages of beginning early. Linked-In is like any social media platform in the sense that the longer you have it, the more connections you have. You don't need to accept everyone on Linked-In, but starting early is a great way to make sure that you professionally stay in contact with people that you otherwise wouldn't have.
Being at the University of Oxford, it is a good idea to add your friends that you may have met at society events, or even people with similar drive to you within your college and friends. This ensures you can keep up to date with their career, which you may otherwise not have done, and therefore know who to ask for advice when applying to jobs in their industry.
What do I use it for?
Networking Event Follow Up
Resources and Information
Keep Updated for Recruitment Opportunities
Keep in contact with people who may be useful to stay in touch with.
After Networking events, if you make a good connection with a professional, remember their name and send them a follow up message after - they may offer advice or even to put in a good word with the firm for you.
There are so many useful resources about how to do well during recruitment, opportunities (such as online courses) to boost your CV and notifications for job applications opening/closing.
If you keep your Linked-In updated regularly, many recruiters and head hunters will begin to add you and have you in mind when looking for potential candidates. They are likely to send you messages with opportunities, as well as potential employers reaching out too.
So how do I get started?
Linked-In profiles are extremely quick and self-explanatory to make, however you may be wondering exactly what you should be putting on there. Here are our top tips to make a professional and successful linked in profile:
Your latest job update
Your Location - Your Connections
Most people don't change this, and thats completely acceptable. You can change it if you want, but usually if people do they use their employer's header.
Your Personal Photo
This photo should be a professional photo of you, with a white or minimal background, where you are in work attire. You can smile or keep a straight face, whichever impression you want to give off
It is best not to set a location if you are unsure about where you would like to work, however if you have a preference, eg. London, it might be a good idea to put this as your location, even if you haven't moved yet.
This shouldn't be too long, perhaps 100 words as your maximum, but as long as it is professional and includes everything you want it to, its fine for it to be shorter. This also depends, if you are a recruiter or trying to show personality in the job roles you are applying for, eg. marketing, you may wish to write more.
When making your Linked-In for the first time, perhaps start with something short and concise, simply introduce yourself with three summarising adjectives (hard-working, motivated, innovative, punctual, analytical, quick-thinking,